Our directors
Meet our chief executive and directors team.
Larry Gold
Larry joined us as our CEO in 2023, bringing experience of working in the private sector, local and central government, and over 20 years in the housing sector. He’s held leadership roles at the Prime Focus Regeneration Group, Walsall Housing Group, and Trafford Housing Trust where he was brought in to set the company up in 2004. Larry has a strong strategic focus and operational expertise leading across finance, governance, development, and operational business divisions.
Larry is the Chair of the South Yorkshire Housing Partnership, and is also an NED at Arawak Walton Housing Association and Deputy Chair at Rochdale Boroughwide Housing. He has previously held NED roles with small animal welfare charities.
Michael Cleaver
Michael is our Interim Director of Property Services, and has over 20 years experience in senior management positions in social housing. Most recently, he has been working as a consultancy director for specialist repairs and maintenance consultancy 4i Solutions.
Juliann Hall
Juliann is our Executive Director of Care, Health and Wellbeing. With more than 15 years’ experience in the health and social care sector, Juliann oversees our LiveWell work and has led our response to changes in health and social care.
Before joining us, Juliann was Deputy Chief Executive of South Yorkshire-based Autism Plus, a charity offering a range of care, employment and education services to people with autism.
Charlotte Murray
Charlotte is our Executive Director of Corporate Services. Before joining us, Charlotte was Chief Operating Officer at Good Things Foundation, an international digital and social inclusion charity.
Helen Whittingham
Helen is our Executive Director of Finance and Development.
Before joining South Yorkshire Housing Association, Helen worked at Your Housing group as their Finance Director and at Trafford Housing Trust as their Head of Finance.
Our Board
Our board of non-executive directors bring a wealth of experience and knowledge from their different backgrounds. They work with us to hold the organisation to account, to ensure that we are operating effectively, and help us to achieve our purpose.
Matt Harrison (Chair)
Kay Dickinson (Vice Chair)
David Smith
Sharron Dyett
Maggie Gjessing
Nicki Doherty
Pam Hankinson (Member Responsible for Complaints)
Uday Bola
Will Pritchard
